How we keep this honest
Our ethics
Paying strangers to document good deeds can go wrong in two ways: kindness done for the photo, and vulnerable people turned into props. We built Kindling to head both off. Here is how.
1No identifiable people, ever
Deeds serve a place, an ecosystem, or a shared resource, never a person. The photo shows the space, the items, or the result, never a face. We never depict anyone vulnerable, and a bystander in the frame means reframe, never post.
2Every deed is vetted
A deed makes the catalog only if it helps a public space or a community, is legal and low-risk, and works as proof with nobody in the shot. We turn away anything that leans on a tear-jerker photo of the person being helped.
3Proof of the task, not the person
Before and after of the place, the stocked shelf, the goods beside the receipt. Every deed carries its own proof rules, and the no-people rule always comes first.
4A paid civic service, not a charity
We never say donation, charity, or tax-deductible. You pay to get a real public-good deed done, and you get the proof back. That is the whole promise, plainly stated.